Highveld Egg Co-operative Ltd was established in 1987 by 16 egg producers with the vision to enter the formal retail market in a more co-ordinated way. By establishing the Co-operative, it gave the farmers an opportunity to design and market one brand, which would render recognition and a permanent place in the retail markets. Thus, Toplay Country Eggs was born. A head office was set up in Potchefstroom, North West Province as an admin collection point as well as the packaging warehouse.
The Co-operative is run by an elected Board and carefully selected Management and staff to ensure a smooth running operation. Carefully positioned marketing personnel are situated all over the country to meet the individual requirements of each region.
Over the years, the number of members has increased to just over 40 members boasting a member in every province, making Toplay Eggs your National yet Local Egg Supplier.
The Co-operative has resolved to concentrate on developing a sound marketing channel supported by a recognised brand on a national level securing and ensuring excellent customer service to most of the top chain stores as well as the small developing markets.
Toplay strives to provide the best product to all of our customers. A lot of time and effort has been put into our ranges ensuring we have something there for everyone. Click here to read more.
When we pack our eggs, we not only ensure excellent quality but also country freshness. Click here to read more about our countrywide distribution.
Perfection with regards to quality is our first and foremost priority. Click here to read more about our strict standards of safety.